Our journey began very quickly after we fell pregnant with our little peanut in July 2019.

During our usual night-time shopping and reading on our phones, we came across an article which spoke in detail about the importance of babies seeing high contrasting colours like black & white for their eye and brain development at an early age. Intrigued as we were, Anna began designing a variety of different high contrast images to print on photo cards with the intention of using them with Grace once she was born.

Peanut was born on 20th March and just 1 week later we began to use these cards. Amazed by the fascination Grace had with them as they calmed her and gained her attention, we began to give them to our family & friends to use and test too.